Imagine advertising that sold your products or services; that promised only the things you could deliver; that worked in the most appropriate channels and delivered consistently great results that could be measured and constantly refined.
Try to find any other...
…agency prepared to say 'stop advertising'; we'll happily say it. Traditional advertising channels have come under enormous pressure from new methods to attract customers.
We can help you take advantage of the new ways to engage with your customers at a time of their choosing, without interrupting them; you can be assured if you don't, one of your competitors will.
You should advertise; but now you need to sell successfully online; you need to exploit point of purchase opportunities; use direct marketing and viral campaigns to name but a few obvious ways to get at your market.
Your customers rate service as highly as you do; they judge on price and availability; they consider reviews; what friends think; they search the internet to see what's being said about your company, products and services.
It's about selling, not 'raising awareness'. If your customers don't buy more stuff from you, we've failed – not sure we can say it any clearer than that.